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The holiday season is a happy time for Bead Trust. Located in North Carolina, the supplier of unique, one-of-a-kind glass and gemstone beads likes to thank its customers with sales around key holidays. With Facebook now driving nearly a third of all new customers to her site, founder Carter Singh is increasingly relying on Facebook Ads [...]

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Emerald on February 17th, 2011

There’s a little extra dazzle in the Magic Kingdom today. Over the weekend, more than 100 million people had connected to the Walt Disney Company’s Facebook Pages, marking a major milestone for the brand. To highlight the achievement, Disney has released a video that chronicles the storied entertainment company’s activities on Facebook. Continue reading

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Emerald on February 17th, 2011

Date of Last Revision: December 1, 2010 These Promotions Guidelines, along with the Statement of Rights and Responsibilities, the Ad Guidelines, the Platform Policies and all other applicable Facebook policies, govern your communication about or administration of any sweepstakes, contest, competition or other similar offering (each, a “promotion”) on Facebook.  A “sweepstakes” is a promotion that includes a [...]

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Here is a post from Elisa Haidt, Senior Marketing Manager at Adobe Systems and a member of the world-wide education marketing team. Challenge: For this project, the challenge was clear: Increase awareness among college students for the launch of Adobe Student Editions in North America; we wanted students to know that they can purchase Adobe products [...]

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Here are some easy ways for you to promote your Page: 1) Use the “Suggest to Friends” feature on the Page to suggest the Page to all your personal friends on Facebook. Just try not to spam them too often… 2) Leverage your own media. Here are some examples: a. TV Commercial: vitaminwater promoted their Page at the [...]

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